Marc and Tom need a job
An unemployed creative team, copywriter Mark Guttesman and art director Tom Millar, teamed up with director Joe Leih to produce a tongue-in-cheek PSA (frames at right) about the duo’s inability to do anything else but make ads. “Please make a difference,” pleads the voiceover. “Hire them. They can’t do anything else.” The clip, showcased on the pair's Web site, marcandtom.com, highlights Guttesman and Millar’s disastrous attempts at other professions. As an elementary school teacher, Millar criticizes a student’s drawing as the befuddled child watches him cross out a “confusing” rainbow with a red sharpie. Guttesman, as a court stenographer, rewrites a prostitute’s testimony. The site is set up as extension of the film idea, with a United Way-looking logo adorning the home page and testimonials from other fictional employers. But while the enterprising spirit is all there, the spot and accompanying site give little information about the pair and their ad experience beyond what you can see on the PSA. Marc’s “story” says that he’s worked on “some of the most recognizable campaigns in advertising,” but doesn’t mention a single one. And Tom’s story notes that everyone who works with him “says the same thing: ‘I thought he was a grip.’” Not all that impressive. It’s nice to see creatives using their persuasive talents to market themselves, but you have to have a product to sell to make it worthwhile. If these guys have it, this spot isn't selling it. —Posted by Eleftheria Parpis |
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Perhaps they're out of work for a reason. They don't have any ads.
Is this the new millennium's equivalent of mailing yourself to an ad
agency in hopes of getting a job?
Posted by: Parker | Dec 16, 2004 6:56:24 PM
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