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Hootie's BK ad makes comic strip history
In it, the cartoon's jaded teenage brothers lament the fact that the latest Burger King spot from Crispin Porter + Bogusky finds Hootie and the Blowfish lead singer Darius Rucker clad in a violet velour cowpoke's outfit to literally sing the praises of the restaurant's Tender Crisp Bacon Cheddar Ranch Chicken sandwich … while wandering through a psychedelic dream-corral filled with colorful plastic horses, blossoming burger-trees and a dozen laddie-mag centerfold types in various stages of undress. "Maybe it was supposed to air only in Japan," one of the brothers speculates. Sure, CP+B creatives may do all right for themselves at the OBIEs and Cannes. And it was terribly thoughtful of them to provide Hootie with his first hit since … a long time. But to have a spot show up amid cultural milestones like "Family Circus" and "Fred Basset"? That's huge. —Posted by Randi Schmelzer |
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March 25, 2005 in Burger King | Permalink |
Comments
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Gotta say I love this commercial!
Posted by: julie | Mar 28, 2005 12:11:25 PM
This is the saddest, saddest commercial I've ever seen. Vegas no longer hosts dying musicians - it's Burger King.
Posted by: Becky | Mar 30, 2005 5:23:26 PM
BK's latest special: The Kitty Cat Sandwich ("It tastes like chicken!"). Star of commercial: Tom Jones. Women at end of spot on swing: Ertha Kit.
Posted by: Bob Shiffrar | Mar 31, 2005 12:25:17 PM
Is it true that Chris Rock sent Darius a check for $80 after seeing the ad?
Posted by: Jarvis | Apr 2, 2005 5:23:12 PM
fun little article
Posted by: mikael christiansen | Jan 23, 2009 5:33:53 PM



