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Someone help Walter, if he exists

BillboardThis new blog has to be a marketing stunt for some dating Web site. The “blogger,” named Walter, in a quest for love, claims to have put a billboard up somewhere seeking potential dates—and directing them to Date4Dud.com. “It wasn’t cheap,” he writes, “but I think it will be worth it to find a soulmate or at least a few girls to spend some fun times with.” To believe Walter, you have to ignore some inconvenient facts—the ad looks Photoshopped, the guy reveals almost nothing about himself, and all the comments on the site sound like they were written by the same person.

—Posted by Tim Nudd

UPDATE: So it turns out this is indeed a marketing stunt—for a hair-replacement treatment. The blog now shows the billboard all marked up, with Walter sporting a dark thatch of hair, thanks to Vories Medical Group.

April 11, 2005 | Permalink

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Apparently Walter does not exist. Go check the site again to find out the trick...

Posted by: Pauli | Apr 12, 2005 11:20:30 AM

The billboards were really up all over Charleston.

The marketing ploy was for a hair-replacement medical office though and not for a dating service.

Posted by: Jeff | Apr 12, 2005 12:19:49 PM

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