« A fond farewell to Pepsi/iTunes | Main | Rob Walker's nihilist marketing strategy »

BK Darth Vaders just waiting to be stolen Remember how popular those 10-foot-tall inflatable SpongeBob's were with crooked cartoon fans late last year? Well, Wunderman, the direct agency behind that Burger King promotional tie-in with the SpongeBob SquarePants Movie, has crafted a similar effort for Burger King's Star Wars instant win games. Beginning this week, huge inflatable Darth Vaders will be perched atop BK restaurants across the country, complete with a moving light saber and heavy breathing. Given the fact that nearly 100 SpongeBobs were stolen at the end of last year, this promotion seems to be begging for trouble. Then again, who wants a giant Darth Vader clogging up the attic? —Posted by Lisa van der Pool

May 13, 2005 in Burger King | Permalink

Comments

Darth is not my father. He is my gaty uncle

Posted by: Luke Skywalker | May 15, 2005 11:25:05 AM

Darth is not my father, he is my gay uncle.

Posted by: luke skywalker | May 15, 2005 11:25:57 AM

Luke is not my son, he is my daughter in reverse drag

Posted by: gaty uncle | May 15, 2005 11:26:51 AM

Luke is not my son, he is my daughter in reverse drag

Posted by: gaty uncle | May 15, 2005 11:27:17 AM

I like mine flamer broiled also!

Posted by: babs biggeones | May 15, 2005 11:28:05 AM

Here we go again with law enforcement having to waste previous resources because some space-eyed kid wants an known celebrity blow-up figure for their collection.

Posted by: norman | May 16, 2005 12:43:55 PM

Immature o.O

Posted by: karnov | May 18, 2005 1:07:25 PM

hahaha last weekend i stole one and it made big news. a kid narked me out and i got 20 hours of community service but i'm a hero. it was awesome

Posted by: tony | May 26, 2005 12:37:22 AM

hey anyone want to purchase one? we have one..

Posted by: jar jar binks | Jun 1, 2005 2:48:42 AM

I have one now..I didnt steal it. It showed up in my yard with a note "the republic takes no prisoners"

Posted by: some guy | Jun 6, 2005 11:02:51 PM

you're damn right, we take NO prisoners
enjoy your vader...we cut him up like a block of cheese to get him to fit in the car

Posted by: BK owned. | Jun 13, 2005 8:12:05 PM

i got one of thoes in my attic,
i won it in a contest- does anybody want to buy it i will sell it to you cheap! relly cheap!!!!!
email me at 3rdman@sbcglobal.net if you would like to buy it

Posted by: tyler | May 31, 2006 11:51:55 PM

Post a comment

Name:

URL:

Remember personal info?

Comments:

The opinions expressed in comments are those of the individual poster. They do not necessarily reflect the views of Adweek or Nielsen Business Media. Comments of a promotional nature or comments that are otherwise inappropriate may be removed.