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‘Ring Two’ viral so good it’s scary

Ring2Viral marketing, like a good joke, often seems to work best when it’s at someone’s expense. Thus, we see great promise in New Media Maze’s viral effort supporting the DVD release of The Ring Two in the U.K. Nefarious pranksters are invited to visit 7DaysLeft.com and enter a friend’s e-mail address and cell-phone number. The site then sends the friend an e-mail, inviting him or her to view the Ring Two trailer online. As the video plays, the friend’s cell phone rings, and a voice on the other end whispers “seven days”—which, if the friend has seen the Ring movies, might just prompt a soiling of the friend’s trousers.

—Posted by Tim Nudd

August 26, 2005 | Permalink

Comments

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What a fantastic prank. I love it.

Posted by: Bob | Aug 26, 2005 11:17:16 AM

That is really some brilliant stuff. Damn, I wish I'd thought of it.

Posted by: hackett | Aug 26, 2005 11:58:15 AM

I may have to try that on some of my jumpier friends.

Posted by: Dave K. | Aug 26, 2005 1:48:18 PM

Despite the fact that this might be cool or not I find it interesting that the site has a 'referrer' tag in the URL when you clickthrough off Adfreak's link - could this be a paid blog entry on the behalf of New Media Maze? If so, that's pretty freaking weak...

Posted by: Interesting... | Aug 26, 2005 3:56:22 PM

I'm not sure what a "referrer tag" is, but I can guarantee you that AdFreak does not include paid blog entries.

Posted by: Tim Nudd | Aug 27, 2005 9:06:13 AM

When will India's Bollywood launch a viral campaign?
I wonder.
Though India has a superb tech pool and is the biggest producer of films, out here few belive in the power of the Web.

Posted by: Sunil | Aug 29, 2005 1:30:39 PM

Viral marketing seems cool here..

Posted by: Advertnews | Sep 4, 2005 11:20:13 AM

a brilliant idea! let's see what other virals like this will follow soon.

Posted by: Guigo | Feb 13, 2006 11:01:47 AM

shes hot i want to bang her

Posted by: | Jul 9, 2006 5:19:46 PM

shes hot

Posted by: | Jul 9, 2006 6:18:08 PM

i think that you should make a clip of the girl coming out of the tv for emailing and
stuff

Posted by: marina houff | Jul 11, 2006 3:40:44 PM

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