Taking the pixel-ad idea for a spin

FerrariHere’s another Million Dollar Homepage ripoff, but with a twist. Some guy has started a Web site called Ferrari Billboard and is selling off one-inch squares of ad space on an actual real-life Ferrari for $25 each. Once the surface area is sold (or rather, if it gets sold), he’ll actually buy the car (that’s his main goal anyway), have it commercially wrapped and then take it on a road trip around the U.S. The ads will also show up in 5-by-5-pixel blocks on the Web site, with links leading to the advertisers. At least the guy is honest about being inspired by The Million Dollar Homepage. He writes, “It’s one of those moments when you see an idea and are silenced by its simple genius and overwhelmed with frustration for not thinking of it first.”


—Posted by Tim Nudd

December 26, 2005 | Permalink

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Yeah, there are about 1000 ripoffs. But this one's my fav: http://www.bushnomore.com

Posted by: sixtoe | Dec 26, 2005 1:45:42 PM

Yes! That's a very nice idea indeed ! I think this will work fine ! Me I did a french version, without the car : http://www.MonPremierMillion.com

So it's only about the map of France. I don't know if I will succeed, I guess not, but still, some people are buying into my project, so the more pixels are sold the more people will talk about it and come visit my french page.

We will see, but I really like the idea of the ferrari doing an USA tour ! I want to see him succeed!

Posted by: Pascal | Jan 10, 2006 11:59:07 PM

If he can get the cleanly taken off after it's all done, then he's a genius - free car!

Here's another copycat with a twist: www.KingOfThePyramid.com...

Highest bid of the day get their ad displayed front and center for 24 hours...

Posted by: casey | Jan 23, 2006 8:59:17 AM

Re The Ferrari Billboard. There's another site similar to that where a a Ferrari is being given away at the end of October. Once again its a milliondollarhomepage esque site but one where people can enter without forking out large amounts of money for advertising. Not sure which came first but worth a go. Chance to win a new Ferrari for 50 cents. Its www.birthdayferrari.com

Posted by: Tarquin | Apr 18, 2006 10:49:34 AM


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