And the winner is ... Fabio?
If the most accurate measure these days of a Super Bowl ad's likability is how much it's downloaded, then we're sorry, but the post-Super Bowl ad polls are dead wrong. According to iFilm's Top 100, the most downloaded video—of any kind—in the last seven days is the spot starring Fabio for Nationwide Insurance, with almost 614,000 views. That handily beats the runner-up, Missy Elliott's video for "Lose Control", which has just under 500,000 views. As for how other Super Bowl spots fared, ads for Bud and Bud Light made the top 10, as did the "banned" GoDaddy spot (zzzz...) and FedEx's "Caveman" commercial, but the next highest ranking commercial—Bud Light's "Secret Fridge" at number 3, has just under 153,000 views. Never thought we'd say this, but Fabio rules!
—Posted by Catharine P. Taylor
|
|
February 14, 2006 | Permalink
|
Comments
You can view the other Natiowide commercials at our site www.nationwide.com. I think that the other two produced for the superbowl are just as good as the Fabio Ad.
There will also be new video about the making of the Fabio commercial available soon!
-Chris
Posted by: Chris Cotton | Feb 14, 2006 3:42:04 PM
Post a comment
The opinions expressed in comments are those of the individual poster. They do not necessarily reflect the views of Adweek or Nielsen Business Media. Comments of a promotional nature or comments that are otherwise inappropriate may be removed.
You can follow this conversation by subscribing to the comment feed for this post.
