Mariah to record ringtones for Pepsi What?! Mariah Carey is the world’s top-selling female artist? That seems hard to believe. I would have guessed her, or even her. Anyway, Pepsi is tapping in to that power, having signed Carey to write and record 20 original cell phone ringtones through Motorola. What is it about Mariah Carey? Any other singer in the world who made a film as bad as this, had her boyfriend dump her, had a nervous breakdown, then returned years later to have an album go five times platinum would be a hero. But Mariah’s got something intrinsically unlikable about her, despite her impressive vocal range. Maybe because all her songs sound the same and most, I believe, contain the phrase “my baby.” Also because her overtanned body keeps growing, yet her clothes keep shrinking, so she’s starting to look like Lou Ferrigno in The Incredible Hulk. In any case, the promotion starts in May and will coincide with Mariah’s first tour in three years. —Posted by Celeste Ward

April 19, 2006 | Permalink

Comments

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When you mentioned your surprize at Carey being the number one selling female artist, my response was the same as yours.

I do find it interesting to think that years ago, I think this would have been considered a desperation move by someone that was having trouble staying in the public eye.

But when you think of how many people will hear these ringtones, it may not be that bad of a move. We'll see!

Posted by: Gary Bourgeault | Apr 19, 2006 9:07:59 PM

Mariah Carey is the numero uno annoying female singing artist and ringtones are the numero uno annoying new media fad. This whole advertising business is stoopid.

Posted by: jonah hughes | Apr 20, 2006 2:21:21 AM

She has nice balloons!

Posted by: Whoa! | Apr 20, 2006 11:09:16 AM

is anyone else sick of "breaking news" everytime a celebrity wants to publicize something. Tom Cruise ring a bell, how about all this sudden concern about the DaVinci Code? Jamie Fox wins an acting award now we have to listen to him sqeak out some rehashed hip hop? I think this has been a year of useless drivel and Mariah is riding the coat tails.

Posted by: gnuguy | Apr 20, 2006 7:18:00 PM

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