And now an unwanted site about unwanted body hair You could say that Norelco advertising has come a long way from that commercial I remember as a kid in which Santa sleds over snow-covered hill and dale on an electric razor. In one of the weirder promotional sites I’ve ever seen, Norelco promotes its new Bodygroom razor at shaveeverywhere.com with somehow graphic—though often bleeped—descriptions of just what body parts the new shaver can shave. Just one guess as to what body part the, um, fruits in this visual are a stand-in for. —Posted by Catharine P. Taylor

May 3, 2006 | Permalink

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Incidentally, the product is now listed as #1 in Personal Healthcare on Amazon.com today. I imagine the site may have made an impact.

Direct Amazon link: http://tinyurl.com/qtzu3

Posted by: daniel m. | May 3, 2006 4:56:07 PM

That's because they scared everyone with the cartoon of the scissors chasing a pair of kiwis around.

Well, they certainly scared me, and I don't even have any kiwis to shave.

Posted by: Peggy Archer | May 3, 2006 5:05:42 PM

Have to keep the labia free of any hair.

Clean it up, ladies.

Posted by: Virginia Heiry | May 3, 2006 10:06:15 PM

Norelco is really doing some unexpected marketing on this product. They had a "spokeswoman" (I think she might have been a porn star) on Howard Stern the other morning promoting this product. She shaved a guys balls on the air using this "personal groomer".

Posted by: overcaffeinatedkatie | May 4, 2006 2:28:18 PM

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