Are you man enough for this Mini viral? London interactive shop glue, the agency behind the Littler Britain viral for Virgin Trains, has come up with a new viral for Mini that British men can use to ridicule their tosser friends. The site asks for personal bits of information about the friend (first name, occupation, hometown, wife/girfriend’s first name, etc.) and weaves them into a personalized e-mailed video that questions the friend’s manhood and general worthiness for owning a Mini. It won’t work so well for American users, but it would seem to be easily transferable with a reprogramming. —Posted by Tim Nudd

May 11, 2006 | Permalink

Comments

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Crap. Utter crap.

Posted by: dodgy derek | May 11, 2006 12:44:00 PM

couldn't agree more

Posted by: bigunit1973 | May 11, 2006 12:46:14 PM

Why? An online ad that is mildly humurous and becomes even more so when given 6 or so levels of personalisation. That's my name I've put up on this post anonymous commenters. Get yourself some manly aspirations. Or was that too much for you. I'm really glad we've had this little chat :)

Posted by: Charles Frith | May 11, 2006 1:07:54 PM

I seriously can't believe the comments about this viral - everyone I have passed this to (7 mates) has ended up spending 20 minutes or so engaging with it. How it can be described as 'crap' is just byond me.

Posted by: john | Aug 9, 2006 10:52:14 AM

How this can be called crap is beyond me, utterly engaging to those whom its intended, I wonder if dodgy derek has any idea about what a viral is supposed to do/be?

Posted by: j | Oct 27, 2006 5:46:13 AM

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