Jack White Coke spot to go (briefly) on air

Jackwhitecokead_1 So that Jack White commercial for Coca-Cola that's been online for a few weeks is now going to make it on to TV. Once. In the U.K. At 1:55 a.m. this Sunday, according to a story in The Guardian (password required). Though the ad is an awkward length—100 seconds—its airing in England has us wondering if it will ever air here. Or, given that it's available online, whether such a distinction really matters anymore.

—Posted by Catharine P. Taylor

May 9, 2006 | Permalink

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Only reason I can see is that it now qualifies to be entered into more categories at Cannes.

Posted by: Bronson | May 9, 2006 6:18:25 PM


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