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Play-Doh comes out with … a perfume? Is this, along with locusts and a sea of blood, a sign of the apocalypse? The aroma of Play-Doh has been bottled and is being marketed as perfume by Hasbro as a tie-in to the product’s 50th anniversary. “Out in time for Mother’s Day,” a press release reads, “the 1-ounce, spray-bottle fragrance is meant for ‘highly-creative people, who seek a whimsical scent reminiscent of their childhood.’ ” I may have a hard time figuring out what to get Mom this year, but one thing I can guarantee is that she doesn’t want to go back 30 years and smell like Play-Doh. —Posted by Celeste Ward Photo: Business Wire

May 3, 2006 | Permalink

Comments

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Is the real...now see I am totally a sucker for this kind of thing. I'd get it. I'd get one for my sister, my kid, great stocking stuffer. I like that playdoh clay stuff in the board game "Cranium" too. I love making home made playdoh...smells good too.

Posted by: Candy Minx | May 3, 2006 3:24:18 PM

You must hate your Mom, Celeste because Play-Doh is awesome.

Posted by: Ben Popken | May 3, 2006 7:57:56 PM

First Michael Jordan has a fragrance that smells like sweat, then Britney Spears has one that smells like Windex, then P. Diddy has one that smells like Lysol and now Play-doh...

Posted by: david wen | May 4, 2006 3:12:32 AM

It looks like they might have cross-pollinated with Demeter brand fragrances, exact same bottle and brand mentality. Demeter has fragrances like Dirt, Tomatoes, Angel Food Cake, Laundromat, Gin 'n' Tonic.... which smell exactly like their namesake, and often are meant to invoke nostalgia for childhood 'n' stuff.

Posted by: | May 16, 2006 3:58:00 PM

d'oh. read the link.

Posted by: | May 16, 2006 3:58:42 PM

d'oh. read the link.

Posted by: | May 16, 2006 3:59:54 PM

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