A commercial that’s meant to be backwards
Steve Babcock sent us this raw footage of a commercial he did that was filmed in reverse. No big deal there, but here the actor delivered his lines backwards, too, which is tricky. (The idea was, you can’t go back in time to get your health checked.) You can see the finished spot over on Steve’s blog. The actor ends up sounding like an android; it may have been easier to have him just walk backwards and talk normally. But the extra work makes it more interesting to watch. |
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August 31, 2006 | Permalink |
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In "Twin Peaks," David Lynch had actors record a scene on audio tape. Then he had the tape transcribed on paper. Then he had the actors read that transcribed "backwards script." Then he reversed the tape, and that's what made it to air. (Remember the little person in the room with the red curtains?)
Posted by: Bob | Aug 31, 2006 9:55:31 AM
Pretty cool. Kudos.
Posted by: Jack | Aug 31, 2006 12:12:25 PM
shouldnt the fall have come at the beginning of the spot though, and he be walking backwards?
Posted by: | Aug 31, 2006 12:58:10 PM
isn't that what happened?
Posted by: | Aug 31, 2006 1:06:42 PM
YouTube stats: The actual spot has been viewed 512 times, the raw footage 753. Whether intentional or not, shooting the effect in-camera added some viral potential.
Smart.
Posted by: Rushing | Aug 31, 2006 4:19:28 PM
It's clever and funny, I like it! I wonder how long it took the actor to learn his lines backwards, and also what is he saying, I can't understand a freakin word.
Posted by: Harry | Sep 1, 2006 1:03:25 AM
click on the link to the blog to watch the spot once they reversed the film. then you'll understand it.
Posted by: | Sep 1, 2006 1:46:54 AM
