Anyone figured out the Rozerem riddle yet?
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September 20, 2006 | Permalink |
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In responses to this: "It’s also not entirely clear why these characters, if they’re what’s keeping the guy awake, claim to be visitors from his dreams—or why he would want to reconnect with them if they’re causing him anxiety."
I agree that the concept is contradictory. The combination of the wierd characters, along with the lighting, color, and mood of the commercial, seem more nightmarish to me, and totally inconsistent with the idea of "your dreams want you back."
Posted by: Julia | Sep 11, 2007 2:24:32 AM
The characters in the commercial are from a short story written in the 1950's.
I don't recall the author's name.
The characters in the man's dream are a groundhog, Abe Lincoln,and an "Aquanaut" (deep sea diver).
English literature majors should know about this.
Posted by: Don T | Sep 19, 2007 8:52:19 AM
AS someone who takes Rozerem daily, I tend to agree with a couple of folks who posted previously who also take the meds. I believe the folks who developed Rozerem found the side effect of weird and sometimes bad dreams and used that as a marketing message. I can tell you that Rozerem works wonders for me (it directly impacts Circadian Rhythms, which when 'off kilter' cause one's body clock to want to go to bed and get up later). Today, after getting an email from a friend who also is trying Rozerem and has had weird dreams, it finally dawned on me why the company is using such odd characters in their ad: because some nights, you have really weird dreams when taking Rozerem. Not every night, but some nights. And some are really intense, emotional, and sometimes angry. I suspect there is some subconscious stuff being hashed out on those nights. I'll be asking my sleep doc about it.
- revbev italy, tx
Posted by: revbev | Nov 8, 2007 1:36:54 PM
What intrigues me even more than the original trio are the recent short scenes of various sleepless people--especially the diner, which I finally realized is very reminiscent of Edward Hopper's haunting diner ("Nighthawks").
Posted by: Sarah | Nov 9, 2007 6:32:01 PM
Egads:*All the references have a sexual overtone.*
1. Beaver = a woman's Beaver, SEX
2. Abe Lincon has a beard, is long and Tall = obvious genital reference, SEX
3. Deep Sea Diver buttering a muffin = muffin a reference to having SEX
4. Chess and Cheating = Checkmate or Chest a reference to, Sex
5. Blue Pony = Symbol of sexuality in dreams, due to horse's visible sexual organs, blue not getting any, SEX.
6. Store open all Night = Do I need to go further, SEX
Some of the answers really crack me up, It's about SEX!
Posted by: Joe Bisky | Nov 18, 2007 4:58:55 PM
I'm surprised no one else has spotted the obvious symbolism in this commercial - this is an "alphabet" dream. A = Abe, B = beaver, C = chess set, D = diver, etc. There are other letters hidden in the imagery, too, including an A-frame cabin in one version. Now, if I could only figure out the lavender pony...
Posted by: kurtk | Dec 25, 2007 4:29:21 PM
I'll bet if you examine this commercial frame by frame, you could find every letter of the alphabet represented here. For example, the beaver is holding a Fork, and eating Eggs and Ham. Honest Abe is reading the "Metro Daily". I could go on...
Posted by: kurtk | Dec 25, 2007 4:41:28 PM
Reading all of this is one of the funniest things I have done in a while. What a crack up. I think it must be a very successful ad because everyone talks about it, therefore, talks about the product. I think Abe represents the homophobe in all of us, the beaver represents Martha Stewarts Vagina, and the astronaut represents safe sex. HeHeHeHe.... you all have over analized this to death.... maybe that is why you can't sleep....just joking...thanks for the laugh.
Posted by: Norm in Portland | Mar 9, 2008 10:49:16 PM
I agree Norm.....you are funny.... Rozerem has not worked for me except it gave me really bad dreams. I have been dreaming I was white, skinny, poor, and had nappy kinky hair. My magazine was selling in bundles for one dollar to be used as fire wood, and I couldn't over eat...wow...thanks for the laugh, Oprah
Posted by: Oprah | Mar 9, 2008 10:53:15 PM
Well.
I wish i could see a beaver playing chess with pres. lincon right now. I cant sleep. I can never sleep. And no sleep medicine will put me to sleep that i've tried.
How long can a person go without sleep before he goes compleatly mentaly insane? Why can't I sleep anymore? I use to love to sleep. I still love to sleep, but I can't do it anymore..............................
Posted by: Joel | Apr 4, 2008 1:41:48 AM
I've tried Rozerem on two occasions and I also had very odd dreams. I don't remember them being disturbing or scary, and I can't recall many details. The only thing I remember is the first night I took it I experienced a "falling" sensation, which is very difficult to describe. Kinda like I was falling through different dimensions or something. Not sure if that makes much sense.
The second night I tried it I remember waking up about every hour or so thinking to myself, "that was SO weird!" Several times I woke up and was thinking "where am I?" It took me a few seconds to realize I had awoken and was no longer dreaming. There is a faint recollection of me laughing in my sleep as well.
It's a nice drug to have on hand because does make me doze off much easier. However, as I mentioned, I woke up frequently because of the weird dreams, but was able to go right back to sleep.
Posted by: KB | Jul 12, 2008 9:01:11 AM
The beaver is symbolic of the hard working individual who does not stop until the job is complete. If you've ever watched any documentaries of beavers building dams, you will have seen that they are committed and do not stop working until the dam is complete. Hence the the phrase "Busy as a beaver." You can imagine that at times the beaver does not get much sleep. Rozerem. In reference to Abe, it has been said the the former president suffered from insomnia. Like the beaver, he is symbolic of the insomniac. The deep sea diver is symbolic of one who works alone, under pressure, and stress. The nature of his job deprives him of sleep. So there you have it. This information was given to me by a Takeda rep. who samples Rozerem. Very clever ads. They keep Rozerem on the tips of your tongues.
Posted by: Kim | Nov 28, 2008 11:23:09 PM












