Little builders break for lunch in Lego ad
—Posted by Tim Nudd |
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November 20, 2006 | Permalink |
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That's great. Jealous.
Posted by: tom lout | Nov 20, 2006 2:44:57 PM
The only way that could have been better is if the city underneath was made of Legos...or maybe it is...can't tell.
GREAT.
Posted by: Envious Creative | Nov 20, 2006 3:33:49 PM
terrific --- a celebration of child labor depicting kids in a highly dangerous setting. it would never have been approved in the u.s.
Posted by: HighJive | Nov 20, 2006 5:26:46 PM
MORE double-page spreads for LEGO?
Posted by: Len | Nov 20, 2006 6:51:15 PM
You ask that question as though this ad would actually run.
It's pretty great though.
Posted by: yikes | Nov 20, 2006 7:27:58 PM
Great ad. Never ran. Ever. Should get a junior a nice raise come awards season.
But a spread? Are you kidding?
Posted by: diet m | Nov 20, 2006 8:33:47 PM
I think this ad is awesome. It works better for me as an adult. But it is classic. WIsh i would have done it.
Posted by: Copywriter from la | Nov 21, 2006 12:06:53 PM
No, it's not great. It's typical scam. Anyone can do something like this for a nonexistent client. I'm so sick of scam ads, and people just seem to turn a blind eye to them.
Tell me, how are scam ads (entered into award shows) not unlike doping or steroids in professional sports, false accounting in business, or fabricated stories in journalism? People are rewarded handsomely for the awards these scam ads get--some times with jobs with high salaries. That's one less job for an ethical, professional creative. Some people have even built careers off of scam. To me, that is highly unethical.
If you investigate many of the last few year's major silver/gold (even some top prize) winners, you'll find that quite a few of those 'ads' are either scam or ghost ads. Contact the clients. Find the media they ran in (if you can).
It's not a game. It's a scourge. 'Things that look like ads' for questionable clients help no one. Some creatives (and worse--students) mistakenly believe these fake ads are the gold standard when in fact they are flawed. Solving REAL business problems with unexpected creativity is what we do and that is the work that should be presented here as 'great.'
Posted by: Wake up | Nov 22, 2006 1:31:26 AM
There's an "award winning" ad for Lego glut. Creatives, try Metamucil or something like that. This Lego thing is getting boring.
Posted by: Anonymous | Nov 27, 2006 11:55:17 AM
I agree with 'wake up.' Since Adfreak has such strong opinions on things not even related to advertising, it'd be nice to see them take on an issue so relevant to many of us.
That said, I don't know if this Lego ad is fake or not--that's not for me to say.
It'd be a shame if it were though, as it would only reinforce wakeup's comment.
Posted by: Leggomylion | Nov 27, 2006 12:37:08 PM
Having seen that cute kid photo before, I think it's a scam ad too. You can buy it in poster/framing shops it's been available for decades it seems.
Posted by: Åsk Dabitch | Dec 2, 2006 10:31:40 AM
ya great just great cant wait to see one of them fall terrific
Posted by: home slice | Nov 26, 2007 4:56:43 PM
