Racism: Not even a little dab’ll do ya

Racism_1 This is not part of Dove’s “Real Beauty” campaign. It’s a public-service effort from Saatchi & Saatchi in Australia that imagines racism as a kind of face cream that exfoliates one’s tolerant epidermis to reveal the monster beneath. “Racism. The more you apply it, the uglier you become,” says the tagline. Interesting, in light of the Michael Richards affair. Via Coloribus.

—Posted by Tim Nudd

November 27, 2006 | Permalink

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michael richards can serve as celebrity spokesperson. and he won't even need major retouching.

also, is the campaign implying that only white folks are racists?

Posted by: HighJive | Nov 27, 2006 2:08:31 PM

hate to say it but this smells suspiciously like a scam ad to me

Posted by: Mog | Nov 29, 2006 7:41:29 AM


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