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Gay people are just as annoying as you are

Equalmarriage Young & Rubicam in Chicago and HSI director Max Vitali have shot three new commercials for EqualMarriage.org, a group that lobbies for support of civil marriage rights for same-sex couples. The message: Gay couple irritate each other just as much as straight couples do. Thus, they’re normal. The tagline is, “Gay marriage is just like yours. Only gayer.”

—Posted by Tim Nudd

February 27, 2007 in Y&R | Permalink

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A simple and important idea. But unfortunately these aren't shot very well... and the tagline doesn't quite fit -they're "funny" spots, but not that kindof funny. And the VO certainly doesn't help. "...gaiah." ??

Posted by: ed | Feb 27, 2007 9:14:11 AM

And oh my lord, why did the VO have to sound so androgynous?? Like Michael Jackson gone British.

Posted by: asgoodasitgets | Feb 27, 2007 10:44:11 AM

this was an interesting idea when it was done two years ago.

and done better.

see here:
http://www.samesexmarriage.ca/

Posted by: walker | Feb 27, 2007 1:07:46 PM

Wow.

Burn.

Posted by: anon | Feb 27, 2007 4:56:35 PM

not trying to be a jerk, just pointing out what's out there. i will say, however, the tagline brings a smile to my face.

Posted by: walker | Feb 27, 2007 9:52:36 PM

"What wha...?!? You stuff your hair?"
(Voiceover)
"You need HAIR-APATHY! Try Sun-Silk!"
(Me, a very gay viewer, wants to take a few whacks upside the head of that annoying stereotypical "gay" voice).

I have never talked any different as a gay man as I did when I was growing up "pretending I was heterosexual" during High School so I didn't have to endure the morons-with-an-agenda. Guys who "talk gay" are such shameless annoying stereotypes. The real sickening irony was that the biggest homophobes in school were the ones encouraging pointless underage sexual encounters to get people to "prove they weren't fags" and the Fundamentalcase homophobes would tease the virgins in High School by declaring that any person who remains a virgin to be a "fag". Simply put, the Fundamentalcases were the ones encouraging underage teen pregnancy while taunting the virgins.

Posted by: George Johnson | Feb 28, 2007 12:10:05 PM

I think they're great ads. What I don't get is why there's no mention of these ads on the site? If EqualMarriage.org wants exposure, they should host the videos on their front page! That's good content which can draw supporters to view the other issues.

Posted by: Tony Jones | Mar 2, 2007 1:36:10 PM


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