Hillary isn’t a particularly scary Big Brother A mash-up of Apple’s famous “1984” Super Bowl ad and footage of Hillary Clinton has garnered nearly 335,000 views on YouTube since its March 5 debut. The clip casts the New York senator as Big Brother, and closes with Apple’s familiar multicolored logo twisted into an “O.” Barack Obama’s campaign has denied involvement, and the Illinois senator isn’t mentioned by name. Still, that “O” doesn’t stand for Kuchinich, now does it? In a San Francisco Chronicle story, Peter Leyden, director of the New Politics Institute, gushes over the spot, saying it ushers in “a new era, a new wave of politics.” I’m not so sure about that. In fact, Clinton’s speech, stressing teamwork and patriotism, somewhat detracts from the video’s overall impact. She doesn’t seem half as scary as she sometimes does. Mostly, though, it makes me wish the iPhones would ship already. Imagine if Steve Jobs and Bill Gates faced off for the White House. Now that would be a contest defined by new media. And the “Big Brother” tag could apply to either one. —Posted by David Gianatasio

March 19, 2007 | Permalink

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Comments

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The addition of the ipod is a nice touch.

Posted by: Justin | Mar 19, 2007 1:07:35 PM

I don't understand the amount of press this clip is generating. It's not technically fancy, all they did was replaced Big Brother with Clinton and put Obama's logo on the tshirt (the iPod is there because whoever made this used the 20th anniversary edition of the commercial instead of the original).

And it's intellectually lazy. What's the message? That Clinton is Big Brother? That Obama is some sort of revolutionary, coming to save us?

Please.

Posted by: Christian Ruzich | Mar 19, 2007 4:39:42 PM

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