Nearsighted scrap pile gets post-office job If you are feeling a disturbance in the Force, it may be because the U.S. Postal Service is siphoning what goodwill remains toward the Star Wars franchise with these R2-D2 mailboxes. There’s even a little video about the initiative over at USPSJediMaster.com. The story makes section 2 of this morning’s Wall Street Journal, which explains that the Postal Service “has shrink-wrapped 400 mail-collection boxes in 200 cities with clones of R2-D2, the spirited robot in the Star Wars films. The move is aimed at promoting a forthcoming stamp that commemorates the original movie’s 30th anniversary.” What’s the brand connection? R2-D2 “embodies the trust and dependability for which the Postal Service is so renowned,” says a USPS rep. —Posted by Tim Nudd

March 16, 2007 in Robots | Permalink

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*rolls eyes*

Posted by: | Mar 16, 2007 11:30:47 AM

Let the force be with the lettercarrier...

Posted by: | Mar 16, 2007 3:27:34 PM

Hologram of a mailman should appear just to fuck with passing dogs.

Posted by: makethelogobigger | Mar 16, 2007 4:56:49 PM

Clearly they'rve forgotten that "...early drafts of the script, R2-D2 could speak standard English, and had a rather foul vocabulary. Although all of Artoo's English speech was removed, many of C-3PO's reactions to it were left in." Doesn't seem like the sort of thing they might want to emulate.

Posted by: scott | Mar 16, 2007 8:27:54 PM

Posted by: Dominic | Jun 25, 2007 7:22:29 PM

Posted by: Kir | Jul 3, 2007 7:53:03 AM

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