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Hogan knows best in Japanese commercial

Hulk When people think of Hulk Hogan, they remember him as a symbol of 1980s pop culture who returned as a symbol of 2000s pop culture. Wrestling fans remember him for the legendary matches he had in the early days of Hulkamania, as well as the parade of stinkers he put on with the likes of Tiny “Zeus” Lister and Earthquake. But this Japanese commercial he made will surprise both groups. I’m pretty sure it’s for air conditioning, although “Bigflow” could mean lots of things in Japan. Whatever it was he was shilling, I’ll think of this ad whenever someone mentions the Hulkster from now on.

—Posted by David Kiefaber

March 19, 2007 in Kiefaber | Permalink

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The product is positioned more as a dehumidifier than as an air conditioner, which makes sense given that when I lived in Tokyo working for Dentsu I had to scrub the mold off the walls at home during rainy season.

Posted by: Mark | Mar 19, 2007 2:21:55 PM

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