NFL seeing potential sponsors everywhere The NFL’s new rules for newspapers that cover training camps include a provision requiring sideline still photographers to wear red vests that have Canon and Reebok logos. “We object to the advertising on the vests. We are there as unbiased observers,” Brad Smith, sports photo editor at The New York Times, tells Editor & Publisher. “You wouldn’t want a writer walking around with something that says ‘Kodak.’ ” Oh, I don’t know. Given the state of the newspaper business, with ad dollars in perpetual decline, I’m sure some form of revenue sharing could be devised. For example, there’s plenty of space on the average scribe’s notebooks and pencils. Excuse me, I meant: Official Notebooks and Pencils of the NFL, powered by Nike. The swoosh always adds a touch of class. —Posted by David Gianatasio

July 19, 2007 | Permalink

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I think the NFL is more concerned about #7 down in Atlanta.

Mike Vick is finding due process doesn’t exist in the court of public opinion and/or the world of marketing.

If you don’t know why Vick is in deep trouble, just google his name and you’ll find information on a federal indictment in connection with dog fighting.

Most of his endorsements had already dried up when Nike dropped the other shoe this week, you should pardon the expression, that it was suspending the Aug. 1 release of its latest Vick shoe.

Vick has been accused of much, convicted of nothing. But companies sign celebrity endorsers to coat-tail on their popularity and Vick’s has dried up. Even if the feds give Vick a clean bill of health at the end of all this, he’s done as a major celebrity endorser.

No company with a mainstream product is going to want to get near this guy. It couldn’t have happened to a nice guy, and it wouldn’t have happened to a nicer guy. Vick has become the poster child for bad-as-they-wanna-be “superstar” pro athletes. Now on the backside of his 20s, his public persona is no closer to that of a maturing adult than I am to being named pilot of the space shuttle. And it’s going to cost him millions.

Mr. Vick — it’s tough out there on Madison Avenue. Some might say dog-eat-dog.

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