This World Series, you’ll actually get a taco

Taco_bell_ad In past years, Taco Bell’s World Series promotions have been mostly for show. The chain promises everyone in America a free taco if a batter happens to hit some small target—in the stands, in McCovey Cove—with the baseball. The odds are always pretty low (though gargantuan compared to the odds of the falling Mir Space Station hitting a 75-by-75-foot target in the Pacific, which was another high-profile Taco Bell stunt). This year, though, Taco Bell has changed course and made it absurdly easy for everyone to get a free taco. All that has to happen is that someone has to steal a base. Any player, any base, any game. It’s all but guaranteed, judging by history. And it would seem financially foolish for the fast-food chain. But maybe it's not. At least one egghead has run the numbers and declared it a brilliant idea. UPDATE: It appears there were no stolen bases in Game 1. UPDATE: Jacoby Ellsbury stole second in the 4th inning of Game 2. Pick up your taco on Tuesday, Oct. 30, between 2 and 5 p.m.

—Posted by Tim Nudd

October 24, 2007 | Permalink

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I'm just gonna thank Ellsbury and Lugo ahead of time.

Thank you!

Posted by: Craig | Oct 24, 2007 6:59:08 PM

Wow. A toxic mess of fake cheese, rancid meat, moldy onions and faded tomatoes. Yipeee.

But hey, it's free, so Americans will stampede for it....or at least waddle for it.

Posted by: | Oct 24, 2007 7:03:23 PM

Me, I plan to "waddle" my 8% body fat, 3-mile-a-day runnin', 240-lb. bench-pressin' and TACO BELL LOVIN' body off to get one ASAP.

You can take your self-righteous snobitude and stuff it. Into a delicious, warm tortilla!

Posted by: Duane | Oct 29, 2007 10:02:43 PM

Gana los bases. Viva taco libre! No queiro porque los stolen base tacos give me the runs.

Posted by: Hue-lio | Nov 1, 2007 1:53:28 PM


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