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The quieter side of Ogilvy’s Dove campaign
Adverganza dug up this commercial, which is part of Ogilvy Toronto’s self-esteem campaign for Dove. The ad, called “Amy,” was apparently released around the same time as “Onslaught” but got a bit lost in the shuffle. It’s less grandiose than “Evolution” and “Onslaught,” and that’s not a bad thing. |
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No student's self esteem was rejected or maimed in choosing a candidate to create this video. Not at crispin, wk, ddb, draft,
Do I have to list all 12?
Posted by: Nancy | Jan 24, 2008 12:10:24 PM
