Chicagoans feast on bus-shelter ad snacks

Ampm1 People in Chicago must be starving after the long, cold winter there, as they have ravaged this bus-shelter ad from ampm convenience stores to retrieve the snacks inside. Ogilvy put the ad up with the idea of slowly taking the snacks away over a four-week period, to reveal the tagline, “Too much good stuff.” Area vandals shortened the campaign’s run to two days. Curiously, they didn’t seem to like the Doritos much. See the pre-vandalized ad here.

—Posted by Tim Nudd

April 11, 2008 in Nudd | Permalink

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i doubt it was vandals. it was probably just a couple of starving homeless dudes.

Posted by: | Apr 11, 2008 11:16:35 AM

Before I actually read the article and found out that it was an accident, I thought to myself "genius!".

Posted by: | Apr 11, 2008 12:23:47 PM

One of these things is outside of the Aon Center, home of Element 79, the agency that recently lost Frito Lays work and is in trouble with PepsiCo. So maybe the destruction is the work of a disgruntled ad person.

Posted by: Frito Bandito | Apr 11, 2008 3:41:47 PM


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