Buy a fallout shelter, or you will be toast

If you're selling radiation fallout shelters these days, you have to target isolationist kooks. But there was a time when they were a mainstream product. Dinosaur Gardens helps us relive those halcyon days by posting some radio ads for Survive-All fallout shelters. Made by the Mort Kridel ad agency, the ads maintain the wholesome, fatherly 1950s policy of portraying the Russians as dangerous lunatics who could vaporize the entire United States with the push of a button. Frankly, I think their emphasis was misplaced. As recent computer simulations have shown, surviving a nuclear apocalypse is way easier than rebuilding society afterwards.

—Posted by David Kiefaber

April 21, 2008 in Kiefaber | Permalink