Lace up your boots for a Nike Football spot
Here's a frantic new ad for Nike Football (the soccer kind) from 72andSunny, directed by Guy Ritchie and shot from the viewer’s perspective. The camerawork is jumpy, and even seems to cause you, the viewer, to throw up at one point. (At other times you can bang in free kicks from 40 yards out.) The spot should help get you in the mood for this week’s Champions League semifinals (second leg) and the suddenly interesting final stretch of the English Premier League. —Posted by Tim Nudd |
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It makes me sad to see ex-Wieden guys stealing work from their old home right now. Especially now. Especially after it treated them so well for so many years. I wonder what Dan thinks about all of this.
I guess they'll say "It's just business." But that's a bit cold.
Posted by: Sad | May 2, 2008 7:24:04 PM
