Fallon puts all those awards to better use
When I first started covering advertising, I found the industry's obsession with awards to be so odd. It struck me as needy. Then I got to Cannes, and I totally got on board. Anyway, you might have heard that Fallon is moving offices and melting down its many awards to create a “We Are Fallon” “metal mural,” as Agency Spy puts it. Clever. Now it’s getting its YouTube on with the “Pat Fallon’s Goodbye Speech” video posted above. He’s not saying good-bye to the agency. He’s bidding farewell to the trophies on their way to the smelter. If you defected from Fallon but still want to contribute, there’s a Web site where you can donate that spare Clio that’s lying around. So far, 89 people have contributed, including David Lubars, Juan Cabral and, of course, Pat himself. |
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