Do not mess with women who chew Orbit

Orbit2

Orbit gum can prepare you for the tough times in life. Like when your husband cheats on you. Thanks to the strong teeth you’ve cultivated through your Orbit habit, you’ll be able to destroy his clothes, his golf clubs, his shiny red convertible, photos of the two of you, even the cables connecting his home-theater system—all by simply gnawing on them. The husband, who may himself have bitten off more than he can chew, doesn’t appear in the spot. Quite possibly his head has already been chewed clean off. The commercial is by Energy BBDO in Chicago. UPDATE: The spot’s been yanked; hopefully we’ll see it back again soon.

—Posted by Tim Nudd

June 27, 2008 in Nudd | Permalink

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They stopped airing this Orbitz commercial? how sad, I thought it was very clever - a rarity in TV spots.

Posted by: MarkSLindsey | Jun 27, 2008 6:29:24 PM

Is that Jan from "The Office" (in the Orbit commercial)?

Posted by: Sara | Jun 30, 2008 3:26:10 AM

A version of this commercial can be viewed up at:

http://www.brentter.com/orbit-gum-angry-a-new-one-from-energy-bbdo/

Included in the post is a more detailed list of credits.

Posted by: Brent | Jun 30, 2008 7:53:06 AM


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