Lotus alien prank is met with blank stares

Lotus

Given the dramatic events at Wimbledon this year, these two characters were probably the only fans in attendance to remain expressionless throughout. As reported by The Denver Egotist and others, the faceless aliens—actually, actors in masks—were part of a forthcoming campaign by the automaker Lotus, delivering some sort of message about the anonymity of humankind in the information age. (A Lotus will no doubt save the day and give you some individuality.) There is, of course, a Web site. Given the security measures at big sporting events these days, it’s remarkable these jokers even got in. Read more at Adland, Autoblog, Jalopnik and Underwired.

—Posted by Tim Nudd

July 8, 2008 in Nudd | Permalink

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Like many ad campaigns, this works on two levels:

1) It reveals how the advertising world sees the consumer. (Faceless Drones)

and

2) It's a total rip-off from Pink Floyd The Wall.

Posted by: adhack | Jul 8, 2008 2:04:39 PM

@adhack

Can I just clarify something - are you suggesting all ads are rip-offs of Pink Floyd's, The Wall?

:)

Posted by: purplesimon | Jul 9, 2008 7:22:36 AM


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