David Barton Gym wants everyone naked

Davidbartonmodel

David Barton Gym is back with more advertising encouraging rampant nakedness. Its new campaign uses the tagline, "I'd pay to see you sweat," superimposed on images like this one, showing a nude, shaved-headed model being sketched by two art-school dudes. Presumably the model has sculpted her body at the gym; the dudes may be the ones who would shell out the bucks to get her to perspire. It's all a bit unclear, and it's not clarified much on the Web site, LookBetterNaked.com. The one saving grace: David himself is nowhere to be seen.

—Posted by Tim Nudd

August 22, 2008 in David Barton, Nudd, Print | Permalink

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.


Does ANYONE know where I can find prints of that David Barton ad with the ebony, afroed Amazonian woman with the beautiful body? PLEASE???

Posted by: TT | Sep 28, 2009 3:06:00 PM


Post a comment





The opinions expressed in comments are those of the individual poster. They do not necessarily reflect the views of Adweek or Nielsen Business Media. Comments of a promotional nature or comments that are otherwise inappropriate may be removed.
 
© 2009 Nielsen Business Media, Inc. All rights reserved.
Terms Of Use and Privacy Policy.