Harry, Louise still obsessed with healthcare

Harrylouise They're back! Harry and Louise, the not-so-dynamic advertising duo who helped torpedo Hillary Clinton's healthcare reform bid in 1993-94, return in spots set to air during the Democratic and Republican conventions. Their new mission is getting Congress to make healthcare a top priority. Maybe if they'd kept their mouths shut the first time around, we'd have socialized medicine like they do in Canada, where nobody minds waiting 10 months for an appendectomy because of all the mood stabilizers they can get for free. I kid. Canada's great. Anyway, the original Harry and Louise campaign, funded by a group of health-insurance providers, was credited with initiating a boom in public-policy advertising. Today, the landscape's so fragmented and cluttered, they can't possibly have the same impact or appeal. Ask another '90s duo whose recent reunion was ignored en mass: Mulder and Scully. Maybe they were pitching healthcare reform in the recent X-Files movie. No one saw it, so we'll never know for sure.

—Posted by David Gianatasio

August 19, 2008 in Campaign '08, Gianatasio, Political ads, TV | Permalink

Related Posts with Thumbnails

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.




Post a comment





The opinions expressed in comments are those of the individual poster. They do not necessarily reflect the views of Adweek or Nielsen Business Media. Comments of a promotional nature or comments that are otherwise inappropriate may be removed.

 
© 2009 Nielsen Business Media, Inc. All rights reserved.
Terms Of Use and Privacy Policy.