Jack Daniel's also feeling the political spirit

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I may have been a tad hasty in my earlier post on Captain Morgan's options for a running mate. Perhaps Jack Daniel's would be his best bet, though no candidate with an apostrophe-S on the end of his name has ever been elected to high office in the history of our great nation. Boston agency Arnold, always eager to join a party of any persuasion, has crafted a series of posters that mix the Jack Daniel's brand imagery with Mad Men-era political design. The tagline is, "Socialize liberally. Drink conservatively." One poster reads: "Drinking champagne is a perfectly acceptable way to celebrate being elected president. Of France." (Of course, Sarkozy also got to make love to Carla Bruni, but imagine how much hotter it would've been with some Jack on hand. On second thought, don't.) Another poster proclaims: "Jack supports all parties." Somewhere, JFK has a big smile on his face, and a full glass in each hand. See eight more posters after the jump.

—Posted by David Gianatasio

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August 26, 2008 in Alcohol, Arnold, Campaign '08, Gianatasio, Jack Daniel's, Political ads | Permalink

Comments

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I love the one about drinking champagne!

Posted by: Justin | Aug 26, 2008 10:47:56 PM

Hey David: The man's name was Jack DANIEL. No apostrophe. If you read the nameplate under the etching of Mr. Jack closely, you would know this. It's the man's recipe for whiskey, hence the possessive.

Having said that, shouldn't the text on another of the posters read, "Every election, a few hundred people give Jack DANIEL the write-in vote?" Or do those few hundred also not understand proper punctuation?

Cool posters, though.

Posted by: Tim | Nov 18, 2008 2:55:09 PM

Hey Justin: I think the reason they kept the apostrophe s in the poster "...JACK DANIEL'S THE WRITE-IN VOTE' is because it is talking about the whiskey... not the person.

it's a whiskey by jack daniel... called JACK DANIEL'S WHISKEY

or jack as i like to say

Posted by: James | Mar 2, 2009 6:13:25 PM


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