Old Spice takes LL Cool J from zero to hero

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This spot for Old Spice's Swagger, by Wieden + Kennedy, has opened a window into LL Cool J's adolescence. Even as a dorky teenager with a high voice and a higher forehead, hot girls still talked to him. Thanks, that gives the rest of us so much hope. I'd be more impressed if Swagger had helped LL overcome an even more embarrassing stage of his development. Also check out a second spot with Brian Urlacher.

—Posted by David Kiefaber

August 28, 2008 in Kiefaber, Old Spice, Personal care, TV, Wieden + Kennedy | Permalink

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They way he shrieks! Loves it.

And the SCA people laughing at Brian - who apparently plays football! Loves it more!

The beauty is in the details. In tossing the cap behind him. In the way the little knight tried to wipe his tears away from under his glasses as if he's never worn glasses before! The Cosby sweater LL Cool J is wearning! It's wonderful.

Posted by: Rebecca Cullers | Aug 28, 2008 3:01:59 PM

Boost mobile idea from 2 years ago

Posted by: | Aug 29, 2008 12:17:49 PM

Because everyone wants to copy Boost Mobile.

Posted by: Where you at homeslice in the frying pan boyeeee?! | Aug 29, 2008 12:40:11 PM


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