Facebook to rock out for Advertising Week

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Less than a year ago, fresh-faced Facebook CEO Mark Zuckerberg came to New York to declare that his social network was about to change the face of media and advertising. Since then, Facebook has continued to grow but has clearly had some stumbles in developing an advertising system. (See Beacon.) But Facebook seems determined to be a big player on Madison Avenue. It's signed on as "gold-tier partner" for Advertising Week next week, along with Web giants Google, Yahoo!, Microsoft and AOL. That means a series of earnest workshops and the honor of getting ad people drunk at the week's closing party. This is a big responsibility. Whom has Facebook turned to for the entertainment? Ziggy Marley and the Melody Makers. Huh? I decided to ask a reporter friend who works for a music magazine for his take. "I don't know why Ziggy is playing at Advertising Week. I'm sure there's a hacky sack circle out there that's really jonesing for his mellow tunes." Maybe Facebook should have friended Hootie.

—Posted by Brian Morrissey

September 18, 2008 in Advertising Week, Facebook, Morrissey, Social networks | Permalink

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This may be the wrong time to rock out at Ad Week. Facebook has a revolt on hand because of the new profiles. :-)

Posted by: Herbert | Sep 18, 2008 12:46:40 PM

If you can't handle facebook change, you definitely can't handle obama.

Posted by: D | Sep 18, 2008 6:58:51 PM

Facebook is changing the way we do things, it's taken a chunk out of Microsoft Outlook and will continue to suck in users into using it for other tasks. Not a bad thing really.

Posted by: Nappies | Sep 21, 2008 5:32:09 AM


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