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Denver agency works the anti-Crispin angle
When Crispin Porter + Bogusky opened in Boulder, you had to figure other Colorado shops were grousing about mister fancy pants coming to town. One agency went a step further. When Crispin abandoned the Colorado-based Pearl Izumi running account to work for Nike, Karsh\Hagan badmouthed Crispin in a self-promotion campaign aimed at grabbing Pearl Izumi for itself. The ads, which mimicked the look and feel of Crispin's "We are not joggers" work for the brand, emphasized that Karsh, a unit of TBWA, would never cut and run on a client, even if tempted by untold conflicting treasures. They also created a Web site, WeAreNotCrispin.com. The Denver Egotist has images of the full ads; the campaign apparently just won some sort of local award. Karsh did not evidently pick up the Pearl Izumi business, though. Which is probably just as well. They won't have to think twice when Nike knocks on their door. —Posted by Tim Nudd |
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October 6, 2008 in Crispin Porter, Karsh\Hagan, Pearl Izumi, Self-promotion | Permalink |
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If they link the agency to the weather underground or the keating five or troopergate or plagiarizing speeches,
then we will know that political negative advertising has reached across the aisle.
Posted by: TOM MESSNER | Oct 7, 2008 12:52:29 AM
Ah, this is fairly timid stuff.
When I worked at a certain Boston agency, everybody there donated their old "other" Boston agency T-shirts to a Christmas effort for the homeless.
Sort of.
The main effort was to photograph homeless people wearing Hill Holliday and Arnold T-shirts while begging for change.
Heh. I feel like a real political operative. And slightly dirty. Still, it WAS funny. Admit it, all you PC types.
(An aside: the agency that did this donated tens of thousands of dollars to the Pine Street Inn that Christmas. So that makes it okay, right?)
Posted by: Bob | Oct 9, 2008 9:01:19 AM
