Droga5 outdoes itself with 'Bike Hero' viral
Before I'd finished watching this viral video about Guitar Hero World Tour, I was already suspecting Droga5. Sure enough, the clip is a meticulous creation from the same people who brought us the evil cell phone and the Brian Morrissey Shopping Network. Some people seem disappointed that "Bike Hero" is professionally produced. But come on. It would take a small army to assemble a shot even half as complex. Still, it was probably a lot cheaper than this spot. |
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November 24, 2008 in Droga5, Griner, Guitar Hero, Video games | Permalink |
Comments
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I wonder what people's reactions would have been if they had known this was professional, and they weren't giving props to a fellow youtuber. What happened to the age of brand transparency?
Posted by: Morly | Nov 24, 2008 1:43:08 PM
It took me until about the third time I watched the video to realize it was guerrilla (it was when I noticed they wrote out the whole name of the game at the beginning), but I still think it's awesome. I talk about it in my blog post here: http://blogs.popart.com/kevinplatt/archive/2008/11/25/gen-y-can-smell-a-fake-or-why-i-ve-watched-bike-hero-4-times-this-week-and-it-s-only-monday.aspx Check it out!
Posted by: Kevin | Nov 25, 2008 12:10:21 PM
snooooze
Posted by: | Nov 25, 2008 4:03:23 PM
they definitely got me... anyway, it totally makes me want to go play guitar hero
Posted by: coffeerama | Jan 1, 2009 10:21:29 PM
