Cigarettes smoke people, say Canadian ads
This haunting Cancer Patients Aid Association print campaign from Canadian shop Bleubancrouge warns us that "cigarettes smoke people." All that's left of them in the motel room and bistro are disembodied arms that are themselves burning down even as the fingers still clutch at their cigarettes. The message that the addiction controls and devours its hosts is even more unsettling than the stark, surreal imagery. Small details—the impression on the sheets, lipstick on the coffee cup—underscore the point that ultimately only the addiction remains. The rest of the smoker might as well be invisible, doing nothing more than raising that cigarette for a few last puffs before the final burnout. Via Ads of the World. —Posted by David Gianatasio
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March 19, 2009 in Anti-smoking, Bleubancrouge, Canada, Gianatasio, PSAs | Permalink |
Comments
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Wow, that tag is remarkably close to the (fairly) long-running anti-smoking campaign in Washington State:
"Tobacco smokes you."
Posted by: BobBob | Mar 19, 2009 3:12:46 PM
Doubt it was stolen. I'm surprised more anti-tobacco efforts haven't made hay with the "smoke" pun.
Posted by: diddlebob | Mar 19, 2009 6:12:59 PM
A visually conceptual stellar piece of propaganda. Although I choose to quit smoking when I'm dead, this ad should persuade those on the fence to step down and snuff their smoke.
Posted by: Unconcerned Citizen | Mar 20, 2009 9:35:26 AM
