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Beatles reborn in exultant 'Rock Band' spotSeveral bands have gotten special treatment from the folks behind Rock Band and Guitar Hero, but no collaboration with AC/DC or Metallica could compete with the anticipation for The Beatles: Rock Band. Which is why it's a damn good thing that the video kicking off the game isn't just great; it's possibly the greatest opening cinematic of any game in history. (Click here to watch a high-definition version.) If you disagree, go back and watch the grating intros to Rock Band and Rock Band 2, which basically punish you for putting the game in the console. What's nice is that the video also gets across two major aspects of the game. First, as the players, you'll follow the Beatles' career path, unlocking songs and venues in chronological order. Second, the game actually does use "dreamscapes" as in-game visuals, especially for the band's later, more pharmaceutically enhanced work. For now, you'll have to content yourself with this video and a few blips of gameplay footage until The Beatles: Rock Band hits the shelves Sept. 9. UPDATE: The video was directed by Pete Candeland of Passion Pictures, director of the Gorillaz music videos. —Posted by David Griner |
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June 9, 2009 in Griner, Rock Band, Video games | Permalink |
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Seriously cool and not even in the same league as the previous entries.
Posted by: Michael Nolan | Jun 9, 2009 11:26:53 AM
For me, this trumped all the WWDC coverage yesterday.
Posted by: Patchchord | Jun 9, 2009 11:54:40 AM
A great intro and the gameplay looks great as well.
Posted by: life of the beatles | Jun 9, 2009 1:43:18 PM
Great video, from the Liverpool cellar where they started to the Walrus at the end!
Rachel Newman wrote a nice piece on the game (it includes the trailer) and how it will "reinvigorate existing fans’ love of The Beatles, and engage a new generation of fans": http://bit.ly/3UzsS3
Posted by: Jack | Jun 9, 2009 1:54:12 PM
This is a neat piece. Though I wish they ended it with the piano note.
Posted by: Jim @smashadv | Jun 9, 2009 2:56:25 PM
Pete Candeland also did Xbox's Guitar Hero 2 commercials.
http://www.youtube.com/watch?v=erVt0ozPRN0&feature=related
Posted by: Rebecca Cullers | Jun 10, 2009 9:50:21 PM
That is damn good. No agency, huh?
Posted by: Gene From Texas | Jun 10, 2009 9:52:48 PM
Blip.fm is a bizarre world. I just posted the link to this fabulous music video multiple times there. No response whatsoever from people who listen to me. The blippers just went on blithely replaying the walk in music from last night's U2 concert.
So I thought, maybe they think it's a viral link. Or that I'm spamming blip.fm with horrible & awful stuff even though I'm raving about the music video. So I just asked them to go to the YouTube link on their own.
Still no response whatsoever. From the music cognoscenti.
Too bad for them.
I'm going to reconsider the entire premise.
Scott Lackey
Jugular Advertising,Co-Founder & Strategic Director
Posted by: Scott Lackey | Jul 8, 2009 9:56:12 PM


