Fiat makes green pitch via crash-test panda

I'm kind of surprised this (literally) panda-bashing Fiat ad from Marcel Paris hasn't sparked any significant outrage yet. Quite the opposite: It won a gold Lion at Cannes. If they wanted to demonstrate a truly low impact on the environment, couldn't they have given the panda a helmet or football pads or something? As it is, this is just cruel. And kind of adorable.

—Posted by David Kiefaber

June 29, 2009 in Automotive, Europe, Fiat, Kiefaber, Marcel Paris | Permalink