« BK kitchen becomes a giant killing machine | Main | Portland says you really suck at advertising »


What 'hole dreamed up these Hardee's ads?

Hardee's takes a seat on the innuendo bus with the campaign for its new Biscuit Holes menu item. In the video above, a guy solicits other names for the product, which they might as well call Groaners, a term that applies to the suggestions they got. "Puffy Nuts"? Really? "Yayholes" sounds like New England slang for out-of-towners. The ad below shows a fornlorn Biscuit Hole wandering aimlessly and asking various objects, "Are you my hole?" It eventually reunites with its fellow Holes and feels happy, which is more than can be said for the viewer.

—Posted by David Kiefaber

June 26, 2009 in Food and drink, Hardee's, Kiefaber, Restaurants | Permalink

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

Better question is, what 'hole dreamed up such horrible product?

Unless they are super tasty, which I highly doubt looking at the product, the novelty of it will wear off fast.

Always need to start off with a convincing product first.

Posted by: Leo | Jun 27, 2009 8:53:15 PM

Frankly, I laughed my butt off when I saw the Hardee's man-on-the-street taste test (A-hole vs. B-hole) ad last night for the first time. Crass? Yes. Funny? YES!

Posted by: Sheri | Jun 30, 2009 7:43:06 AM

Innuendo? Isn't that an Italian suppository?

Posted by: Doug Jones | Jul 11, 2009 2:25:56 AM


Post a comment





The opinions expressed in comments are those of the individual poster. They do not necessarily reflect the views of Adweek or Nielsen Business Media. Comments of a promotional nature or comments that are otherwise inappropriate may be removed.

 
© 2009 Nielsen Business Media, Inc. All rights reserved.
Terms Of Use and Privacy Policy.