American Legacy smokes out new acronym

Arnold's latest "Truth" entry for the American Legacy Foundation reprises the "mock job interview" theme launched a few weeks ago, this time focusing on big business' love affair with acronyms. Here, the faux-recruiter for a tobacco firm unveils AMPED: "Articulate Motivated Passionate Energetic and Doesn't mind selling products that kill about 50 Americans an hour." That acronym's not so funny. Luckily, the actor's supremely smarmy performance—as he repeatedly asks the silent job seeker, "Are you AMPED?" in deliveries that range from coaxing and pleading to manic—is. Legacy swears these applicants believe they're at real interviews, but this particular hopeful seems to be dressed way down—in a leather jacket and bust-accentuating top, no less. IMHO, she looks a bit NSFW. OMG! LOL! WTF?

Posted by David Gianatasio

July 8, 2009 in American Legacy Foundation, Arnold, Gianatasio, Tobacco | Permalink

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Wait, what? So a woman with big breasts is not safe for work? How very sexist of you, David! :)

Posted by: Steve Hall | Jul 8, 2009 10:50:41 AM

NSFW? We're in advertising. It's all SFW.

Posted by: Bob | Jul 9, 2009 1:01:26 AM

Great spot.

Posted by: Sourie | Jul 15, 2009 4:54:26 PM


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