The 'ridiculous charade' of recording an ad
Few people suffer under the heavy egotistical load of the ad industry quite like the sound engineers who record audio for commercials. They're micromanaged by everyone from the client to the junior copywriter, so it's nice to see them get their revenge in this anonymously produced British video, created with the same Xtranormal text-to-movie software that gave us the bitter robot designer. Via American Copywriter. —Posted by David Griner See also: |
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November 6, 2009 in Griner, Xtranormal | Permalink |
Comments
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Yeah - well, the Creative Directors are the worst of the bunch.
http://iamtheclient.blogspot.com/2009/11/agency-characters-no-3-creative.html
The whole bunch of them could use the guidance of a proper marketing genius. Like me!
Posted by: Dave Knockles | Nov 6, 2009 10:43:26 AM
Hilarious. As a copywriter, I particularly enjoy the part of the process where the five creatives are rewriting the script every 10 minutes during the recording session, trying to force nine additional points into a 60-second ad and in the process creating a rambling, discursive, off-message clusterf--k of a script that now takes three minutes to read aloud.
Thank you.
N
Posted by: Nathan Hartswick | Asgood & Better | Nov 8, 2009 10:42:50 AM
