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DDB Stockholm's penis bus-stop ad for Swedish retailer Papercut

By Tim Nudd on Tue Mar 22 2011

Read more here: Swedish retailer drawing penises on its ads

Papercut 2

Papercut 3

 

 

 

 


Comments

I sit here reading the ad with the picture of the tiny penis on it. I imagine being one of those waiting for the bus reading the ad with the picture of the tiny penis on it. I eventually finish reading the ad that helps me understand that a bunch of my random mental wonderings and Papercut are really and truly more exciting to think about than a picture of a tiny penis on a bus stop bench. I think,"Wow, I need to see a therapist."

Posted by: Tim | Mar 22, 2011 12:35:48 PM

zzzzzzzzz... if you're going to write long-ass copy like that, at least make it interesting. This is awful... and it's just an excuse to put a penis on the ad.

Posted by: pepelepiu | Mar 22, 2011 6:04:23 PM

As someone who rides the bus everyday, this totally makes sense. It'd be perfect if there was something about a creepy drunk person coming closer and you hope they don't talk to you.

The penis is just an eye-catcher...you know everyone looks!

Posted by: Jillian | Mar 22, 2011 6:29:23 PM

This is brilliant. It´s a penis ad, but also the very opposite of one.

Posted by: Jennie | Mar 23, 2011 3:35:56 AM

The person waiting for the bus & the man running are both references to Forrest Gump. That being one of the many mainstream movies Papercut would ever want to sell.

Posted by: O. | Mar 23, 2011 9:17:11 AM

PENIS NEEDS TO BE WAAAAAAAAY BIGGER.

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Posted by: michael c lynch | Nov 30, 2011 5:07:59 PM

Youre so cool! I dont suppose Ive read anything like this before. So nice to find somebody with some original

Posted by: gurjeet | Jul 11, 2012 2:55:10 AM

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