Modeling clay soothes the old antagonisms
German ad agency Scholz & Friends has gone all political on us with this campaign for Becks modeling clay, a kind of European Play-Doh. Using the slogan "Let the kids build a better world," the ads featuring cool clay dioramas showing unlikely friendships: Jews and Arabs re-enacting Saturday Night Fever and a Klansman wooing a black woman. See larger images here. We like the work, but shouldn't it be a neo-Nazi holding those flowers? Oh, but that would cross a line. Via Copyranter. |
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Published on March 3, 2009 | Permalink
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German robots can sell me almost anything
This fast-paced spot by German agency Scholz & Friends for an electronics retailer tells an ultra-high-tech tale of robotic "evolution," and rockets by like an awesome H.R. Giger-fueled nightmare. The diving dino-bird is the coolest, and I like the idea that the bots feast on each other instead of turning on their fleshy masters—though that shot of a metal foot pulverizing a bee and a flower pretty much sums up the mind-set of these mechanical mega-saurs. The end result of all this evolution turns out to be a sexy dancing fembot who looks like she could wipe out the human race all by herself. (This is an ad, after all, so I guess there had to be a sexy dancing something in the mix.) I'll buy whatever those machines are selling if they promise to obey the Laws of Robotics and leave me the hell alone! Via Ads of the World. —Posted by David Gianatasio |
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Published on November 19, 2008 | Permalink
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Amnesty wants more playful world leaders
The German ad agency Scholz & Friends created this goofy PSA for Amnesty International, in which George Bush, Vladimir Putin and Mahmoud Ahmadinejad take a break from destroying civilization and embrace gentler pursuits: origami, balloon animals, and crocheting. "We can change what they do," says the tagline at the end. Just not necessarily for the better. |
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Published on October 29, 2008 | Permalink
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