Colorado wants you healthy and/or arrested

The LiveWell Colorado program is all about challenging your friends to shoplift from shopping malls and flirting with strangers in grocery stores. That's the sense I get from these spots by Sukle Advertising & Design. Such an initiative sounds like fun. Alas, LiveWell actually promotes exercise and healthy eating. Like Mr. Chubs in aisle 6 ever ate a sprout in his life or stands a chance with that junk-food-crazed minx he self-righteously scorns. And wouldn't the mall guard lose his job for knocking down the displays every day? Is he even a "real" mall guard, or just playing dress-up with his pal? Friends don't make friends sweat needlessly or challenge them to eat salad for lunch if there's a Dunkin' Donuts in town.

—Posted by David Gianatasio

Published on October 21, 2009 | Permalink | Comments (1)
Filed under Gianatasio, Health, PSAs, Sukle

Cut back on watering the really stupid grass

Sukle Advertising + Design has a new conservation campaign for hometown client Denver Water that asks people to curtail their lawn watering by two minutes a day. You'll get away with this, the ads suggest, because "grass is dumb" and won't know the difference. The work includes quote bubbles stuck in the ground that reveal the depths of grass's stupidity, and a couple of TV commercials (the one below and this other one) in which a few personified blades fail to grasp even the basics of the reality that surrounds them. Sukle's "Use only what you need" campaign has been down this road before, of course, with the pretty great drunk-flowers spot.

—Posted by Tim Nudd

Published on July 29, 2009 | Permalink | Comments (2)
Filed under Nudd, Sukle, Water

Death lurks inside Sukle's anti-smoking ads

Here's some more work from Sukle Advertising + Design's anti-tobacco campaign for the Wyoming Department of Health. See a handful more ads here. The cat headline, in particular, secondhand smokes me. "If you want to get their attention, make it fluorescent green and put it everywhere," says the Denver agency, which also put together those carcinogen trading cards for the same client.

—Posted by Tim Nudd

Published on February 11, 2009 | Permalink | Comments (1)
Filed under Anti-smoking, Nudd, Sukle

Collect and trade your favorite carcinogens!

Finally, an anti-tobacco campaign that isn't preachy or insulting. Check out these gross carcinogen trading cards from Denver agency Sukle Advertising + Design! They look like a Magic: The Gathering deck that never was, or maybe a distant relative of the Garbage Pail Kids. But it's not a bad way of teaching Wyoming's youth about the load of crap that's in chewing tobacco. That it takes a deck of 28 cards to list the cancer risks should get through to them. There's also a poster, the agency says, "with all the characters in a sort of battle scene advance … coming to 'get' chew users." I want that poster so bad it hurts my blood. Via The Denver Egotist. UPDATE: Here's that poster. It is, indeed, pretty badass.

—Posted by David Kiefaber

Published on February 6, 2009 | Permalink | Comments (3)
Filed under Anti-tobacco, Kiefaber, Sukle

Denver Water puts its message up in lights

Here's yet another execution in Sukle Advertising & Design's campaign for Denver Water, which we've written about here and there. This boardless billboard, a variation on this old board, doesn't exactly scream conservation, though, as plenty of electricity seems to be surging through it. Still, the campaign's minimalist aesthetic is nice, even if it would make park benches slightly uncomfortable.

—Posted by David Kiefaber

Published on August 11, 2008 | Permalink | Comments (1)
Filed under Kiefaber, Sukle

Sukle goes with the flow for Denver Water

Nice grocery conveyor-belt ads here from Sukle Advertising & Design for Denver Water, part of the ongoing “Use only what you need” campaign—a long-running effort that has already featured drunk flowers, a field-invading running toilet, freaky aquatic employees and some clever less-is-more billboards. Via The Denver Egotist, where a commenter remarks, “Not only does it get the message across but my pint of ice cream felt like it went tubing. DAMN.”

—Posted by Tim Nudd

Published on July 16, 2008 | Permalink | Comments (0)
Filed under Nudd, Sukle

Chewing tobacco comes back to bite you

Since everyone loved the grody Lost Jaw campaign from Canada so much, here are a few more anti-chewing-tobacco ads. These ones are from Sukle Advertising + Design in Denver. (It looks like chew can be particularly dangerous if it’s comprised of scorpion and spider carcasses.) Sukle also handles the Denver Water account, which always has fun ads, like this spot with the drunk flowers. And who doesn’t like an ad agency that titles its blog Lunchmeat Underpants? Via AdPulp.

—Posted by Tim Nudd

Published on February 6, 2008 | Permalink | Comments (0)
Filed under Freaky, Nudd, Sukle

It’s a Denver Water employee. Don’t panic.

You may remember Sukle Advertising & Design’s clever conservation ads for Denver Water. Now, the agency is back with a new campaign that focuses on Denver Water’s employees, who have grown sea creatures’ body parts, either through their love for their jobs or some apocalyptic accident. “We decided to show the employees in the ads as being part amphibious to really emphasize their water wisdom,” says Mike Sukle. Hopefully they appreciated that. See one more ad after the jump.

—Posted by Tim Nudd

Click to read more ...

Published on March 27, 2007 | Permalink | Comments (7) | TrackBack (0)
Filed under Sukle

Less is more in water-conservation campaign

Clever billboard here urging water conservation in Denver, from Sukle Advertising & Design. The Denver Post has some more info on the campaign. Via Andy Bosselman.

—Posted by Tim Nudd

Published on July 24, 2006 | Permalink | Comments (3) | TrackBack (0)
Filed under Sukle