15 Best Campaigns by
CP+B for Burger King

‘Get a Mac’: The
Complete Campaign

The 25 Most Epic Ads
That Aren’t ‘1984’

The 30 Freakiest Ads
of 2010

The 30 Freakiest Ads
of 2009

Viagra always has such wonderful gift ideas

Posted on Mon Apr 6 2009

Viagra-fans

In case the brand's TV ads are too clinical for you, these "interactive" Viagra "gift fans" from Pfizer Korea (via ad agency Cheil Worldwide) focus on the human side of the drug's principal effect—i.e., giving old and/or fat guys boners. The bananas in the background are a nice touch, but the best part of the whole thing might be this photo of a doctor shown using the fan. There's a guy with a great bedside manner. Via Ads of the World.

—Posted by David Kiefaber

Filed under Asia, Cheil Worldwide, Kiefaber, Viagra
Permalink | Comments (2)

Mexican ad for Viagra actually doesn't suck

Posted on Fri Feb 27 2009

Viagra commercials are generally awful, particularly the "Viva Viagra" ones with the guys sitting around grinning widely as they play music and sing about their erections. (The best thing about those ads is the name Copyranter gave the band: the Whiskey Dicks.) Cialis ads are no better. Maybe it's just because E.D. advertising is so wretched, but the new Viagra spot above, from Z Publicidad in Mexico, is pretty decent. It actually has an idea—it takes its characters back in time, all the way back to the first time—and strikes a decent, non-off-putting balance between romance and passion. By the end of the spot, the couple appear to be in their late teens. Go back any further, and they'd be in a JC Penney commercial.

—Posted by Tim Nudd

Filed under E.D., Mexico, Nudd, Pfizer, Pharma, Viagra, Z Publicidad
Permalink | Comments (25)

 

© 2011 Adweek. All rights reserved.
Terms Of Use and Privacy Policy.