Sweethearts showing Twitter the love

Sweethearts, which have managed to remain a staple of Valentine's Day for 145 years despite tasting like fruit-flavored chalk, have announced that they'll be adding the phrase "Tweet me" to their conversation hearts this year. Sweethearts and Twitter seem like a match made in brand heaven. As Biz Stone, Twitter's co-founder, put it, "It's even more proof that people can say anything in short messages. A 140-character message may seem short. Sweethearts are even smaller." The messages clearly needed a little updating, as past high-tech phrases now seem absurd. Like "Fax me." Really, who faxes a love note? Probably the same sort of weirdo who publicly declares their love in 140 characters.

—Posted by Rebecca Cullers

Published on February 1, 2010 | Permalink | Comments (7)
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Tweets of the Day: @badbanana

Published on January 20, 2010 | Permalink | Comments (1)
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Five to Follow: Our picks for Jan. 11

Every Monday, we publish our "Five to Follow" picks: five people in advertising and marketing who are worth following on Twitter. Here are our selections for the week of Jan. 11.

1. @gfulgoni. Gian Fulgoni. Chairman of comScore.

2. @dens. Dennis Crowley. Founder of Foursquare.

3. @rickjulian. Rick Julian. CEO of Quo Vadis Communications.

4. @dickssportcmo. Jeff Hennion. CMO and evp of e-commerce at Dick's Sporting Goods and Golf Galaxy.

5. @respres. Jeff Turner. President of Zeek Interactive.

Here's a live feed of their Twitter messages:

Published on January 11, 2010 | Permalink | Comments (4)
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Five to Follow: Our picks for Jan. 4

Every Monday, we publish our "Five to Follow" picks: five people in advertising and marketing who are worth following on Twitter. Here are our selections for the week of Jan. 4.

1. @adamkleinberg. Adam Kleinberg. CEO of Traction.

2. @mucas. Marc Lucas. Chief creative officer at Kirshenbaum Bond Senecal + Partners.

3. @dneisser. Drew Neisser. CEO of Renegade.

4. @brentter. Brent Terrazas. Author of the Everything's Better With Brentter ad blog.

5. @thelivefeed. James Hibberd. Author of the Hollywood Reporter blog The Live Feed.

Here's a live feed of their Twitter messages:

Published on January 4, 2010 | Permalink | Comments (6)
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Tweets of the Day: @JeffreyHayzlett

@JeffreyHayzlett, aka Kodak CMO Jeffrey Hayzlett, on how not to kiss his butt at the holidays.

Published on December 22, 2009 | Permalink | Comments (0)
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Tweets of the Day: @chrissyteigen

Published on December 9, 2009 | Permalink | Comments (0)
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Five to Follow: Our picks for Dec. 7

Every week, we publish our "Five to Follow" picks: five people in advertising and marketing who are worth following on Twitter. Here are our selections for the week of Dec. 7.

1. @joshspear. Josh Spear. CEO of Undercurrent.

2. @ericschmidt. Eric Schmidt. CEO of Google. Finally giving Twitter a try.

3. @zimbalist. Michael Zimbalist. Vp of R&D at The New York Times.

4. @adrianholovaty. Adrian Holovaty. Founder of EveryBlock.com and YouTube's gypsy jazz guitar hero.

5. @LPT. Laura P. Thomas. Longtime PR and branding leader at Dell. Online goddess.

Here's a live feed of their Twitter messages:

Published on December 7, 2009 | Permalink | Comments (3)
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Five to Follow: Our picks for Nov. 30

Every Monday, we publish our "Five to Follow" picks: five people in advertising and marketing who are worth following on Twitter. Here are our selections for the week of Nov. 30.

1. @MHJohnston. Morgan Johnston. The voice of @jetblue.

2. @guerrillacomm. Herbert Krabel. Owner of Guerrilla Communication.

3. @amanda. Amanda Rose. Strategic advisor for Bright One, connecting cash-strapped nonprofits with PR students in need of experience.

4. @avinashkaushik. Avinash Kaushik. Google Analytics evangelist and author of Web Analytics 2.0.

5. @ssmirnov. Stephanie Smirnov. President of DeVries PR, where she runs the Strategy and Innovation Group.

Here's a live feed of their Twitter messages:

Published on November 30, 2009 | Permalink | Comments (1)
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Tweets of the Day: @overthinker

@overthinker, aka Alexis Levenson, knows what you want to hear.

Published on November 24, 2009 | Permalink | Comments (0)
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Five to Follow: Our picks for Nov. 16

Every Monday, we publish our "Five to Follow" picks: five people in advertising and marketing who are worth following on Twitter. Here are our selections for the week of Nov. 16.

1. @sjoosten. Stan Joosten. Innovation manager at Procter & Gamble.

2. @gregoryng. Gregory Ng. Creative director at Brooks Bell Interactive, frozen-food blogger at FreezerBurns.com and retired Chelvis, "the Chinese Elvis."

3. @AaronStrout. Aaron Strout. CMO at Powered.

4. @getshust. Dan Shust. Director of emerging media for Resource Interactive.

5. @parislemon. MG Siegler. Blogger for TechCrunch, subject of catchy attack jingles.

Here's a live feed of their Twitter messages:

Published on November 16, 2009 | Permalink | Comments (1)
Filed under Five to Follow